OREANDA-NEWS   By the end of 2025, the Russian savings market grew by 15 percent and approached 66 trillion rubles. Vladimir Chernov, an analyst at Freedom Finance Global, called the main financial elections of Russians.

According to the expert, the growth dynamics of bank deposits reflects not only the price factor, but also a change in household behavior.

"Against the background of expensive loans and geopolitical and economic uncertainty, Russians have become more likely to choose a savings model of behavior, saving funds even in the context of the gradual easing of the monetary policy of the Bank of Russia. In fact, bank deposits in 2025 have become the main risk—free tool for preserving and increasing capital for a wide range of people," Chernov explained.

Next year, the trend will soften as the Central Bank reduces the key rate. The growth of the savings market will slow down to 8-10 percent, Chernov suggested. Deposit rates will decrease more smoothly than the PREP and will remain in the range of 11-13 percent per annum on average, which will continue to support the public's interest in bank savings.

According to VTB analysts, by the end of the year, Russians will earn more than 9.5 trillion rubles on interest payments. This, as emphasized in the bank, is comparable to the volume of all loans issued to individuals and twice as much as the volume of loans for housing in 2025. Next year, the Russian savings market will grow by another 11 percent and surpass the 73 trillion rubles mark.