OREANDA-NEWS  In Russia, the main ecological family will be chosen within the framework of the Green Prize competition of eco-projects and initiatives. This is reported by the press service of the Russian Environmental Operator (REO).

The launch of the nomination "Ecological Family" took place on July 8, on the Day of Family, Love and Fidelity. The contenders for the title are families who lead an appropriate lifestyle, introduce eco-habits into their everyday life and take care of the environment. The winners will receive a certificate for 500 thousand rubles, the money can be spent on a trip.

"We want to encourage such families, give them the opportunity to express themselves and show the whole country by example that it is quite possible to be an eco—activist," said Denis Butsaev, CEO of REO. "We will identify environmental leaders in society and students, social entrepreneurs in the field of ecology, the best eco-centers. The Ecological Family is a special thematic nomination, which will appear for the first time as part of the Green Award," added Dmitry Boyko, PR Director of the Communications Department of the REO.

Previously, some Russian stars became ambassadors of separate waste collection. Among them were singer Oleg Gazmanov and figure skater Alexei Yagudin.