OREANDA-NEWS. Oleksiy Aleksandrov, Director of the Private Banking Service JSCIB “UkrSibbank”:

Overwhelming majority of the Private Banking clients constitute a group of the most financially literate and efficient clients, who may also be described as the most active ones. This also means that such clients make use of the whole set of financial products, as a rule, reported the press-centre of UkrSibbank.

Above all, Private Banking stands for business targeted at servicing client’s assets. The most attractive set for a client is a symbiosis of deposit + assets placed with the Funds (Joint Investment Institutions) under administration of the Asset Management Company (AMCo). Only since 2005, this brand-new service has been introduced on the market and actively promoted. However, over this period it has gained wide recognition on the part of the qualified clients segment as this type of investment already presupposes certain understanding of the essence of operations and being able to work with the reporting, etc.

With these services, already at the first stage a client may take 100% advantage of a personal banker, who gradually cues the client in the world of the stock market. We believe that stock market will evolve dynamically – one should only look at the figures: total amount of the joint investment institutions in 2005 has steepened up by 2,7 times, including growth at the expense of venture unit investment trusts (by 2,9 times) and venture corporate funds (by 2,4 times). Increment of the number of opened funds targeted at working with the public may be named among the positive trends of 2005-2006. At the beginning of 2005, there existed only one fund of this kind, and by the end of the same year there were 4 of them already. At present, these Funds amount to several dozens.

“UkrSibbank” offers a whole range of strategies, where a client has an opportunity to form a Fund independently, as well as group of strategies, where clients’ investment funds are managed by the AMCo.

Evidently, deposits are the most ordinary tools of investing funds into the banking institutions. This is mostly inflicted by the absence of risks and pretty high rates if compared to the ones applied in the countries of the Central Europe. Payment cards also belong to a very widespread financial instrument. Usually Private Banking clients prefer АМЕХ and cards of one of the payment systems – VISA or MasterCard. It is absolutely unnecessary for the card to be of a very high status. The most important things for our clients are comfort and efficiency – i.e. understanding of monitoring and safety, prompt performance of all the transactions under payment cards.

Besides, financing, insurance, information and analytical services complex, global business loyalty program and many other factors are at client’s service.