OREANDA-NEWS. September 27, 2011. Company IT. Smart Systems within IT Group completed the project for implementation of IT-Oil Company's oil product sales automation system at the 21st petrol station in Novokuznetsk. In the course of the project, the unmanned petrol station was started up and became the first fully automated petrol station in the city and generally in the Kuznetsk Basin.

Parent company INRUSINVEST, a large development company working in the real estate market of the Kemerovo and Novosibirsk Regions, as also of the Altai Territory and the Altai Republic, was the customer of the project. One of its business lines is management of the petrol station network located in Novokuznetsk and the nearby regions.

The information systems that were recently used in the sales network ceased to meet the growing needs of the business, and the top management of INRUSINVEST faced a challenging task: to find a new modern tool for oil sales automation. Based on the results of analysis of the solutions available in the market and assessment of their advantages, the parent company chose the IT-Oil system and entrusted specialists of IT. Smart Systems with its pilot implementation in the head office and at two specially designated petrol stations.

The testing carried out within one month convinced the customer of the correctness of its choice. At the request of INRUSINVEST, specialists of IT. Smart Systems implemented a number of new features greatly improving the default configuration of the industry solution, which became an additional argument. In particular, support of a new specialized model of a fuel dispenser was added, and the software analytical module was upgraded with new types of reporting complying with all work features of INRUSINVEST employees. As a result, the customer decided to switch over all its petrol stations to the IT-Oil system.

A modern petrol station is much more than a set of fuel dispensers. Thus, a large outdoor-type store is part of all petrol stations operated by parent company INRUSINVEST. In order to increase the sales volume and attract new customers, the loyalty program was developed, within the framework of which two thousand contactless client smart cards were issued.

Roman A. Govor, Director General of Parent Company INRUSINVEST, highly appreciated the project's results: "Struggling for customers, petrol stations should offer the maximum range of services, and this is not possible today without state-of-the-art information systems. Cooperation with company IT. Smart Systems enabled us to obtain a solution which fully complies with our requirements and takes the customer service to a breakthrough level".

The project for automation of the unmanned petrol station in Novokuznetsk became a new stage in cooperation between INRUSINVEST and IT. Smart Systems. The station was started up on September 16, and became the first fully automated ("cold") petrol station in the Kuznetsk Basin (the Kemerovo Region).