OREANDA-NEWS. February 29, 2012. This year, seven best tourist regions of Ukraine will represent our country at the International Tourism Exchange (ITB). The event will be held in Berlin, Germany from 7 to 11 March.

At the 400-meter exhibition stand of Ukraine, for the international community there will be presented: Lviv with its chocolate goodies, Kharkiv – a new concept "Smart city", Donetsk will make itself advertising using the slogan "Power and Beauty", as Donetsk – except that industrial centre, as well as the city of a million roses. Crimea will present itself as the world pearl, Odessa will show itself as a city of various impressions. There will be exhibition stands of Bukovyna and traditionally – Kyiv as the capital.

In the centre of the new exhibition stand of Ukraine there is an image of the stadium for final Euro 2012 – NSK "Olympic". This place will become a central communications platform for various activities of the Ukrainian delegation to ITB.

The slogan of the Ukrainian exhibition stand - "It is time to see the Ukraine" - part of a modern marketing campaign of our country. "The host cities Euro 2012 had been working a whole year over defining of attractive tourism products and subject areas to motivate tourists to spend holiday in Ukraine or use the visit to European Championship as an excuse for the first visit to us. One of such motivators should become a fan zone where will show all 4 stadiums for Euro 2012," said the initiators of presentation of Ukraine at the ITB.

The organizers of Ukrainian exhibition stand hope for great attention to our country because it is expected that due to Euro-2012, this year Ukraine will become a popular tourist destination.