OREANDA-NEWS. September 29, 2016.
Cinemark Holdings, Inc. (NYSE: CNK), a leader in the motion picture
exhibition industry, announced plans to reward current and new members
of their loyalty program, Cinemark Connections, with a free medium
popcorn in all theatres across
the United States on
Friday, September
30th. The offer is a free benefit and requires no redemption of
customer’s points. Moviegoers who are not already members can easily
download the Cinemark app and join the Cinemark Connections loyalty
program within a few minutes.
“Our ‘Free Popcorn Friday’ initiative is just another example of how
Cinemark rewards our outstanding guests for their loyalty throughout the
year,” commented
James Meredith, SVP, Marketing and Communications.
“Cinemark Connections has earned distinction from our customers as the
first app-based loyalty program in our industry, which also tailors
rewards to guests’ specific preferences, from free sodas to song and
game downloads to video chats with movie talent.”
Connections is a completely app-based loyalty program where guests earn
points for ticket and concession purchases, as well as successful use of
CineMode and social media sharing.
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